Description

CHELTENHAM

SO9422SE PROMENADE
630-1/13/744 (South East side)
05/05/72 Nos.78, 80 AND 82
(Formerly Listed as:
PROMENADE
(South East side)
Nos.80 AND 82)
(Formerly Listed as:
PROMENADE
(South East side)
Nos.74, 76 AND 78)

GV II

Probably 3 houses, now 4 shops. c1820-40 with later additions
and alterations including conversion to shops probably
pre-1845 and c1980s ground-floor glazing. Ashlar over brick
with slate roof.
EXTERIOR: 2 storeys, with 3rd storey at right, 9 first-floor
windows. Left 2 and right 3 windows break forwards. First
floor has 6/6 sashes except at right a 2/2 between 1/1 sash;
crowning entablature and low parapet at left; 2nd floor has
casement window. Ground floor has 2 shop fronts, that to left
(beneath 3 first-floor windows) has panelled plinth,
basket-arched plate-glass shop windows with slender mullions,
canted in to central entrance a glazed door; continuous frieze
with raised segmental-arched central panel. Otherwise shop
front (to Nos 80 and 82) has end panelled pilasters and 3
dividing pilasters with ornate decoration and continuous
entablature has scroll decoration with masks and dentil
cornice; renewed plate-glass windows and glazed doors.
INTERIOR: not inspected.
HISTORICAL NOTE: The Promenade was laid out in 1818 as a
tree-lined avenue connecting the Colonnade in the High Street
to the Sherborne Spa (on the site of the Queen's Hotel qv), by
1826 it was a carriage drive with spacious gravelled walk on
each side. Buildings on the NW were the first to be developed.
Although originally on either side were 'rows of elegant
houses', by 1845 when Rowe wrote his Cheltenham Guide
(published 1850) he noted that 'nearly the whole of the
left-hand (SE) side .. is devoted to professional or business
establishments'.
The frieze to Nos 80 and 82 is a rare survival in the
Promenade of a feature associated with its mid-C19 expansion.
(The Buildings of England: Verey D: Gloucestershire: The Vale
and The Forest of Dean: London: 1970-: 146; Williams GA: Guide

Book to Cheltenham: 1824-: 29; Rowe G: Illustrated Cheltenham
Guide: Cheltenham: 1850-1969: 12-14).

Listing NGR: SO9480322273

External Links

• Historic England Listing
• Wikidata Q26667290

External links are from the relevant listing authority and, where applicable, Wikidata. Wikidata IDs may be related buildings as well as this specific building. If you want to add or update a link, you will need to do so by editing the Wikidata entry.

Recommended Books

• 
  Bristol (Pevsner Architectural Guides: City Guides)
• 
  Cornwall (Pevsner Architectural Guides) (Pevsner Architectural Guides: Buildings of England)
• 
  Department for Communities Listed Historic Buildings of Northern Ireland: Information Guide for the 2nd Survey of Historic Buildings
• 
  Pioneers of Modern Design: From William Morris to Walter Gropius (Penguin Art & Architecture)
• 
  Yorkshire West Riding: Sheffield and the South (Pevsner Architectural Guides: Buildings of England)
• 
  Historic Environment Law: Planning, Listed Buildings, Monuments, Conservation Areas and Objects, Supplement 2014