Description

GRIMSBY

TA2609SE VICTORIA STREET WEST
699-1/21/79 (North side)
No.49
Prudential Building

GV II

Shop and offices. 1913. By Paul Waterhouse for Prudential
Assurance Co. Ltd. Limestone ashlar with green slate roof.
Edwardian Baroque style.
EXTERIOR: 3 storeys with attic. 1:3:1 bays, with central bays
breaking forward. Plinth, channelled rustication to ground
floor, 4 giant Ionic pilasters to central section. Ground
floor has central C20 shop front in original wide
segmental-arched opening with scrolled keystone and pair of
squared brackets carrying a narrow central first-floor
balcony. Recessed side bays each have doorways with
architraves, bracketed dosserets and a dentilled open pediment
supporting a deeply-recessed circular window with glazing bars
in an architrave with an elaborate carved keystone with
festoons, ribbons and fruit. Entrance on right has original
panelled door; former entrance on left has inserted C20
glazing.
First-floor string course. Pilastered central section has
deeply recessed windows. Central bay has a projecting panel
with scrolled feet, containing a balconied first-floor window
beneath an elaborate carved cartouche and dentilled segmental
hood, the panel continuing above to form the base of a
second-floor balcony. Both balconies have geometric
wrought-iron balustrades. Flanking bays 2 and 4 have blind
balustraded aprons to the second-floor windows. Outer bays
have full-height panels containing windows with bead-and-reel
moulded reveals, moulded sills and raised panels between
floors. All windows (apart from dormers) have C20 2-light
casements. Central entablature with raised gold lettering in
frieze "PRUDENTIAL ASSURANCE COMPANY LIMITED", modillioned
cornice and blocking course. Side bays have coped parapets
with blind balustrades to flat-roofed dormers with cross
windows and glazing bars. Similar 4-light mullioned and
transomed dormer to centre. Coped gables. End stacks.
INTERIOR: panelled doors in architraves, moulded cornices;
open-well staircase around lift-shaft.
(The Buildings of England: Pevsner N, Harris J, and Antram N:
Lincolnshire: London: 1989-: 341; Grimsby - Action for
Conservation: Grimsby Borough Planning Department: List of
buildings of local architectural or historical interest:

Grimsby Borough Council: 1972-: NO.14; Grimsby Planning
Department: Central Conservation Area: Grimsby Borough
Council: 1990-: NO.14; Grimsby Borough Council: Top Town
Trail: Grimsby: 1989-: NO. 17).

Listing NGR: TA2688509367

External Links

• Historic England Listing
• Wikidata Q26660118

External links are from the relevant listing authority and, where applicable, Wikidata. Wikidata IDs may be related buildings as well as this specific building. If you want to add or update a link, you will need to do so by editing the Wikidata entry.

Recommended Books

• 
  Pevsner's Architectural Glossary (Pevsner Architectural Guides: Introductions)
• 
  Development and Design of Heritage Sensitive Sites: Strategies for Listed Buildings and Conservation Areas
• 
  Sussex: West (Pevsner Architectural Guides: Buildings of England)
• 
  Listed Buildings and Other Heritage Assets
• 
  Period Property Manual (New Ed)
• 
  [(Cumberland and Westmorland)] [By (author) Nikolaus Pevsner] published on (January, 1967)